HIFA CYBE
Transdisciplinary Artist
Hifa Cybe aka Luiza Jesus do Prado or Luiza Prado (she/her, they/them) is an artist, activist, researcher, scientist, entrepreneur and educator, born in the rural peripheral context in the city of Guaratingueta, São Paulo, Brasil in 1988. Currently lives in the capital of São Paulo, Brasil.
Hifa makes a dialogue between art and science, her research talks about memory, mental health, psychopathologies and public health and their developments that come from a multifactorial nature including environmental issues, death, traumas and sexuality, the anthropological aspects of pain and violence, also the signs that vulgar concepts of madness persist throughout the period of human evolution as well as decolonization of mental health and the feelings and spirituality around it.
He is also interested in studies that directly interact between art and science using physical-chemical structures and effects as a suggestion for democratic and accessible mental treatments, as in his research on Camera Obscura - Decompilation of Memories of Trauma and Violence, his research on the Desenbilization of Trauma using Photography and the reproduction of psychedelic effects emulated from entheogens using technology and art, currently using psilocybin as a study matrix, and this project is called Psilocybin Visual Therapy
Its main artistic platforms are; Photography, Sound, Object and Performance but also uses Video Art, Writing, Painting, Drawing, Sculpture and Technological Bases like this VR and AR.
Hifa participated in Exhibitions and Biennials such as PST LA/LA, Carrousel du Louvre, ABC Contemporary (Germany), Morocco Biennial and Shanghai Photo and Video Biennial (China). Her works are in important public collections, such as MAC Bogotá (Colombia), EAF (Germany) and the Municipal Museum of Contemporary Art in Cusco (Peru).
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the light that describes me, reveals you
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the light that describes me, reveals you 〰️
Personal Statement
I define my work as transdisciplinary through integration and seeking solutions through the intersection between art and science. Despite an indefinite horizon, they integrate, organize and merge, maintaining the body as the character that moves between macro and micro, public and private.
The body becomes essential in an aesthetic full of ancestral rituals and signs, keeping it close to the material it recorded, or even material that stimulates denial and repulsion. Consider this composition of a mechanism for the development of an aesthetic considered alternative, visceral, marginalized, expanded and, often, organic, processing platforms in traditional and technical times; fluids, blood, debris, oxidation, putrefaction and recycling.
The feminine, decolonization, peripheral issues, deconstruction of privileges, sexuality, syncretism, indigenous ancestry, gender, politics, memories and psychosis - these issues, among others, are common in my work , triggered by my biography. Research that started with self-knowledge and expanded the need to be useful. An issue in which to make my body available in a political state. Like madness, an art was not a choice, it was a necessity. Choose a type of resistance and liberation, a method of reprocessing and various perspectives without limits of development, questioning and especially inclusive.
About
Poetic
Hifa Cybe's artistic poetics delve deeply into the human psyche, exploring themes that encompass madness, the feminine, sexuality, violence and death, but above all, memory. Employing a diverse range of materials including biological fluids, taxidermy, metal, wood and a variety of media.
Understanding photography as a memory device, Hifa recognizes its nature both behind and in front of the camera as a performative act. She sees photography as a technical language, a bridge that connects different disciplines in a transdisciplinary way.
The human body is fundamental in her art, serving as a support for creation and being perceived as an immaterial and spiritual platform, a portal to transmit messages. During her performance processes, she understands that the ego must be dead. Her work communicates in a dystopian and absurdist way, appropriating a visually visceral, extreme and political language.
About
RESEARCH
He begins his scientific research talking about the consolidation or recovery of memory through photographic reprocessing, the decompilation of the image and the sound generated by it. Her artistic work merges with her scientific research, becoming a laboratory in which art makes it possible to materialize and illustrate scientific concepts, also suggesting a democratization of resources used in psychological treatments and the discussion around this subject and science. Her research is about neurophysiological responses to sensory stimuli, mainly sound and image, emphasizing their construction and physicochemical reaction in the human brain.
These studies range from photographic reprocessing, communication decoding and image decompilation, visual effects induced by chemicals such as psilocybin and reproduced in art, to performance used as the main focus of trauma desensitization. The development of her research is transdisciplinary, and proposes a complement to her academic research of the same nature. This environment serves as a laboratory for concepts studied in the area of Semiotics, Neuroscience and Psychobiology, having as sub-areas Biochemistry, Physics, Genetics, Pharmacology and Data Science.